Customers are the lifeblood of any business. They fuel your company’s operations. Without them on your side, your company will cease to exist. While you keep that in mind, you should see your blog as your own little company. Yes, you should see yourself as an entrepreneur.
If you think about it, you need your readers like businesses need their customers. Don’t say you don’t need them. You are blogging because you want to be heard. If you didn’t want that, you would have written in a diary instead.
If you aren’t contented with a couple of strangers visiting your page from time to time, then that is great news! You shouldn’t be contented with occasional visits. Find out how to get more traffic to your blog!
These tips will help you grow your readership and add more traffic to your blog, and will help you gain the loyal fan base you have always yearned for. Take note of the following pointers:
Use the right bait.
What type of content should you utilize for your blog? It all depends on your brand image and your target audience. Establishing your niche and your brand image are some of the ways to get blog traffic because these will narrow down your options on what to blog for your target audience.
There are several types of blog content that generate a lot of attention; however, you shouldn’t apply all of them to your blog. For instance, snippets of videos or GIF images, and memes receive a lot of attention, but using it is not always the best option for your blog.
Flash fragments of your life.
Blogs are attractive because they can be as personal as a diary. In a way, you show them what you’ve been through. Your posts can be based on what you’ve learned, and what you’ve experienced. A blog post about the mistakes you’ve made that your audience should avoid is an example of that; it’s informative and personal!
Aside from that, don’t forget to let your audience into your life – show them what you are currently working on, your hobbies, pet peeves, etc. For example, if you’re planning on writing a book, then show them teasers. If you’re speaking at a conference, tell them about it!
Another great way to give them access to your personal life is by allowing them to connect with you on social media – Facebook, Instagram, Twitter, etc.
Connect your blog to social networks.
Social Media has been a vital element in increasing your audience. Aside from its role in showing your audience a glimpse of your life, these social networks make it easier for your audience to share your posts to their social media accounts. So, don’t forget to add social media share buttons to your blog!
Provide a sense of belonging.
One of the most effective ways on how to get readers for your blog is to create an atmosphere of a home. If your audience likes the environment, they will definitely keep on coming back.
How can you do that?
- Add a comment section for your blog posts.
- Allow them to comment on your posts and ask questions.
- Respond to their remarks and queries.
- Tolerate haters. Be humble, polite, and smart.
Create an email list.
Don’t forget to create an email list; it’s one way to promote your blog. Of course, you shouldn’t force them to sign up. It’s a decision they have to make for themselves. However, you should remind to subscribe to your email list by providing a highly visible subscription form in your blog.
An email list allows you to keep track of your loyal fan base. Moreover, it allows you to give them updates about your latest operations. You can ask them for favors, too. For instance, if you just published a book and you’re still low on readers, you can ask them to purchase your book through your newsletter. Don’t forget to give them something in return, such as discounts, freebies, etc.
The goal shouldn’t end when you reach a number of visits per week or month. The goal is only achieved when you get those people to frequent your blog. Hence, you should work hard to cultivate a creative and motivational atmosphere that readers cannot resist coming back to.
So, follow our tips and start generating more blog traffic! Best of luck!